PressClub Nederland · Article.
Wereldpremière MINI John Cooper Works in Detroit.
Thu Dec 18 23:55:00 CET 2014 Persbericht
Net als de nieuwe MINI op de show van vorig jaar, schittert dit jaar de MINI John Cooper Works als wereldprimeur op de North American International Auto Show (NAIAS) in Detroit. De John Cooper Works is de krachtigste in serie gebouwde MINI ooit. Het is een zeer sportieve variant, met een topvermogen van maar liefst 170 kW (231 pk). Hij is vanaf mei 2015 bij de Nederlandse dealers te bewonderen. Bijgaand het volledige, Engelstalige persbericht.
Press Contact.
Tamara Villani
BMW Group
Tel: +31-70-4133-108
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Author.
Tamara Villani
BMW Group
One year after the US premiere of the new MINI, the British premium
manufacturer presents another spectacular addition to the model range
at the 2015 North American International Auto Show (NAIAS) in Detroit.
The new MINI John Cooper Works is raring to go and now sees its world
premiere at the Mecca of the US automotive industry. This model takes
hallmark MINI driving fun - already intensified in the latest
generation - to a level of irresistible racing passion. A particularly
powerful turbo engine, suspension technology precisely attuned to the
race track and an aerodynamically optimised body design give the new
MINI John Cooper Works outstanding performance properties.
The new top athlete combines the enthusiasm for top performance
embodied by the John Cooper Works brand with the consistently refined
quality of the latest MINI generation. At NAIAS 2015, the new version
of the original in the premium small car segment will demonstrate that
it not only offers extreme driving fun but also provides the perfect
basis for fresh diversity. In addition to the new MINI 3 door, the
limelight will also be on the new MINI 5 door at the motor show in
Detroit. What is more, visitors to the exhibition from January 17th -
25th 2015 will have the opportunity to see the latest additions to the
program of MINI Yours special equipment features as well as a
particularly fascinating concept study.
The North American International Auto Show traditionally marks
the start of the sector's global motor show calendar. It is now one of
the most outstanding auto shows in the world and will be held for the
27th time in 2015. More than 200 companies will be presenting their
current new models, products and technologies at the Cobo Center in
Detroit. Like last year, the organisers expect NAIAS 2015 to attract
more than 800,000 visitors.
World premiere for the top athlete: the new MINI John Cooper Works.
The new MINI John Cooper Works offers extreme
temperament subject to precise control, making for especially
fascinating driving fun in day-to-day traffic. Typical of the John
Cooper Works models, these characteristics are created by developing
and harmonising technology details for the engine, suspension, body
and cockpit based on in-depth racing expertise and geared towards top performance.
The most important components of this overall package are the
powerful 4-cylinder turbo engine, a sports suspension including Brembo
sports brake system and exclusive John Cooper Works light alloy
wheels, the John Cooper Works aerodynamics kit and particularly large
air inlets on the front section of the vehicle as well as a
model-specific interior in sports car style. With its exclusive design
and equipment features, the new MINI John Cooper Works is set more
clearly apart than ever from the other models of the MINI family. It
achieves significantly improved driving performance figures and a
further reduced level of fuel consumption as compared to its
predecessor model.
MINI Superleggera Vision: British style meets Italian flair.
Future-oriented technology and tradition-steeped
automobile craftsmanship are combined in the concept study of a
compact roadster created as a collaborative venture between MINI and
the Italian design and body manufacturing specialist Touring
Superleggera. The MINI Superleggera Vision presents a modern
interpretation of a classic open-top two-seater merging British style
with Italian flair. Elaborately crafted by hand, the study has an
electric motor under the bonnet. The vehicle concept and design are
focussed entirely on the essentials: driving fun and aesthetic appeal.
The roadster's characteristic MINI proportions derive a
fascinating charismatic touch from the unmistakable Touring
Superleggera lines and surface finish. The lightweight construction
used for the body - another characteristic feature - contributes to
pure driving fun, enthralling agility and groundbreaking efficiency.
In the interior of the MINI Superleggera Vision, purist and therefore
timeless aesthetic appeal is created by means of generous surfaces and
high-quality materials which are especially authentic since they have
largely been left in their original state.
For further details on official fuel consumption figures, official
specific CO2 emissions and power consumption of new cars, please
refer to the "Manual on fuel consumption, CO2 emissions and
power consumption of new cars", available at all sales outlets,
from Deutschen Automobil Treuhand GmbH (DAT), Hellmuth-Hirth-Str. 1,
73760 Ostfildern-Scharnhausen and at
http://www.dat.de/angebote/verlagsprodukte/leitfaden-kraftstoffverbrauch.html.
ManualCO2 (PDF ‒ 2.7 MB)