To the extent that historical press releases reference BMW Manufacturing Co., LLC as the manufacturer of certain X model vehicles, the referenced vehicles are manufactured in South Carolina with a combination of U.S. origin and imported parts and components.
Woodcliff Lake, NJ – April 16, 2026 – MINI USA and the John Cooper Works Race team are preparing for the next competition in the 2026 American Rally Association (ARA) National Championship. The 2026 “Kubota Olympus Rally” will take place on April 17–19, in Shelton, Washington, as a premier event in the ARA National Championship Series. Known for its technical and high-speed stages in the scenic forests of the Olympic Peninsula, this three-day rally ...
+++ MINI and Vagabund present two unique MINI Countryman one-off show cars inspired by adventure, community and festival culture +++ The MINI Countryman becomes a dynamic stage for lifestyle, music and self-expression +++ Vehicle individualization that only MINI can do +++
Woodcliff Lake, NJ: MINI USA announces the MINI Red Line Edition for Model Year 2026. This next special edition model will be available exclusively on the MINI Cooper S 4-Door and is the latest entry in the brand’s ongoing series of limited-run special edition variants.
With 318 bends over a distance of 17.7 kilometres, the 'Tail of the Dragon' is considered one of the most dangerous roads in the world. On the border between the US states of North Carolina and Tennessee, the MINI John Cooper Works impresses with top-performance and agility combined with absolute confidence.
Woodcliff Lake, NJ – March 24, 2026 – Whether it is winter, spring, summer, or fall - the new MINI Countryman ALL4 is the perfect companion for the outdoor sports enthusiast. To heighten the vehicle’s versatility, MINI USA has made available a select catalogue of accessories that offer the adventurist more rugged capabilities and appearances, along with cargo and protection solutions. Most notably, MINI USA has bundled a selection of the most popular ...
Woodcliff Lake, NJ – March 19, 2026 – The modern MINI brand marks its 25th anniversary worldwide, celebrating a quarter century of distinctive design, driving excitement, and passionate community around models that now include the MINI Cooper, MINI Cooper S, MINI Countryman, and the MINI Convertible.
Top performance, maximum comfort, and modern driver assistance systems: the MINI JCW Countryman is the perfect companion for a visit to Asheville in the state of North Carolina.
Woodcliff Lake, NJ – February 25, 2026 – Motorsport is deeply rooted in the history of Monte Carlo, and MINI has achieved tremendous success there - particularly in 1965, when the legendary Mini Cooper S, driven by Timo Mäkinen and co-driver Paul Easter took victory at the 1965 Monte Carlo Rally. At the time, the car was praised for its innovative technology, impressive performance, and nimble agility under extreme weather conditions. These are attributes ...
Woodcliff Lake, NJ – February 19, 2026 – MINI USA is revving up for its 20th year with the boldest MINI TAKES THE STATES (MTTS) yet – a trio of long-weekend rallies stretching from the iconic PCH to the legendary Adirondacks to the scenic Florida Keys. The three state, nine-city adventure will cruise some of the country’s most unforgettable roads in the west, northeast and the south, celebrating MINI’s spirited community that knows how to have fun and ...
Woodcliff Lake, NJ – February 11, 2026 – MINI USA and the John Cooper Works Race Team secured a podium finish this past weekend February 6-7 at the Sno*Drift Rally in Atlanta, Michigan, the American Rally Association’s (ARA) 2026 season opener.
+++ 25 years of successful engine production +++ Drive trains for MINI, BMW and Rolls-Royce +++ More than 7.6 million engines produced +++ 61% reduction in energy use per engine built since the start of full production +++
Woodcliff Lake, NJ – February 3, 2026 – MINI USA announces its factory-backed entry into the full 2026 American Rally Association (ARA) season in collaboration with long-standing partner LAP Motorsports to campaign two rally-prepped vehicles: a MINI John Cooper Works Countryman ALL4 and an iconic 2-door MINI Cooper S.
With the MINI Paul Smith Edition, two iconic British brands are writing another chapter in their shared success story, combining British style with unmistakable design.
+++ With 288,290 vehicles delivered, MINI is significantly above previous year (+17.7%) +++ Over 100,000 fully electric vehicles delivered to customers +++ Every third MINI sold worldwide is now fully electric +++ Growth across all sales regions +++ John Cooper Works sub-brand continues success +++
The new MINI Paul Smith Edition marks the next step in the successful collaboration between two British icons. This partnership is grounded in shared values of craftsmanship, creativity and innovation, combining MINI's distinctive appearance with Paul Smith's remarkable design language. The new edition for the MINI Cooper Family stands out with a unique look featuring a British twist.
Woodcliff Lake, NJ – October 17, 2025 – MINI USA, in partnership with Sports Illustrated, will bring two signature experiences to Austin this weekend. Across the October 17–19 race weekend, MINI will have a presence inside Club SI at Turn 12—the premier trackside hospitality at Circuit of the Americas (COTA). Guests will enjoy elevated hospitality and unbeatable views of Turn 12, along with product experiences and MINI motorsports memorabilia throughout ...
Woodcliff Lake, NJ – October 10, 2025 – MINI USA is proud to announce its sponsorship of the 2025 Red Bull Dance Your Style World Final, taking place for the first time in the United States at the Intuit Dome in Los Angeles on October 11. As part of MINI’s ongoing commitment to champion individuality, creativity, and community, the partnership celebrates the energy and self-expression that define both street dance and the MINI brand with the energy of Red ...
Woodcliff Lake, NJ – September 30, 2025 – MINI USA announces the official launch of the MINI ChargeForward program, a smart charging initiative designed to help customers earn financial incentives and reduce carbon emission with the optimizing of charging times. This launch follows the successful implementation of the ChargeForward program for BMW USA, which has now reached a milestone of more than 10,000 enrollments nationwide.
Woodcliff Lake, NJ – September 26, 2025 – MINI USA is excited to announce a dynamic new partnership with Smorgasburg, the largest weekly open-air food festival in the United States, for a series of immersive, one-day events this fall. “MINI at Smorgasburg” will bring the MINI brand’s fun and expressive spirit to Smorgasburg’s tasty events in three cities: Los Angeles, Atlanta, and Miami.
66 years of MINI – over six decades of go-kart feeling, innovation and unique design. It was in Great Britain that the success story of an original began in 1959 with the Classic Mini, which still conquers the roads and makes hearts beat faster today.
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