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Latest Press Kits.

BMW Motorrad presents the new BMW R 1300 R.
Thu Apr 10 17:00:00 CEST 2025
R series
R 1300 R
The new 2024 BMW M 1000 XR.
Thu Oct 26 17:00:00 CEST 2023
M Series
The new 2024 BMW R 1300 GS.
Thu Sep 28 17:35:00 CEST 2023
R series
R 1300 GS
BMW reinvents itself: The BMW Vision Neue Klasse.
Sat Sep 02 10:30:00 CEST 2023
Design issues, Concepts and Studies
Design
HERE HD Live Map Powers hands-free driving and routing functionalities in the new BMW 7 Series.
Mon Nov 07 20:01:00 CET 2022
Technology
7 series
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Media Set  
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BMW of North America Returns for the 2025 Rebelle Rally in the BMW X5.

Wed Oct 08 19:05:00 CEST 2025Press Release

Woodcliff Lake, NJ – October 8, 2025… BMW is back for the nation’s longest competitive offroad challenge. Veteran driver Rebecca Donaghe will pilot a BMW X5 across 1,700 miles of demanding terrain alongside BMW Product Manager and first-time navigator Rebecca Dalski. Taking place October 11–17 across a vast stretch of California and Nevada desert, the challenge features a lineup of 68 female driver-navigator teams and forbids the usage of GPS guidance. ...

Sports
 
 
Media Set  
   Attachments(1x, 798.95 KB)   Photos(5x, 9.95 MB)

Chapter 40.The Ultimate Driving Museum:The BMW CCA Foundation Brings History to Life in South Carolina

Tue Oct 07 19:15:00 CEST 2025Press Release

From the outside, the building that houses the BMW Car Club of America Foundation is fairly undistinguished, as one would expect of a former pharmaceutical warehouse in Spartanburg, South Carolina. Inside, however, it’s a treasure trove of BMW ephemera, and the only museum outside Munich devoted exclusively to BMW. Dubbed “The Ultimate Driving Museum,” this humble space has been hosting truly spectacular exhibits since 2017, when guests were invited to ...

Corporate
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Corporate Events
 
 
Media Set  
   Attachments(1x, 104.19 KB)   Photos(1x, 381.46 KB)

MINI LAUNCHES CHARGEFORWARD PROGRAM, BUILDING ON BMW GROUP’S ELECTRIFICATION SUCCESS

Tue Sep 30 19:30:00 CEST 2025Press Release

Woodcliff Lake, NJ – September 30, 2025 – MINI USA announces the official launch of the MINI ChargeForward program, a smart charging initiative designed to help customers earn financial incentives and reduce carbon emission with the optimizing of charging times. This launch follows the successful implementation of the ChargeForward program for BMW USA, which has now reached a milestone of more than 10,000 enrollments nationwide.

Technology
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MINI
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Electrification

Technology

MINI LAUNCHES CHARGEFORWARD PROGRAM, BUILDING ON BMW GROUP’S ELECTRIFICATION SUCCESS

Tue Sep 30 19:30:00 CEST 2025Press Release

Woodcliff Lake, NJ – September 30, 2025 – MINI USA announces the official launch of the MINI ChargeForward program, a smart charging initiative designed to help customers earn financial incentives and reduce carbon emission with the optimizing of charging times. This launch follows the successful implementation of the ChargeForward program for BMW USA, which has now reached a milestone of more than 10,000 enrollments nationwide.

 
Technology
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MINI
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Electrification

Fri Aug 01 15:10:00 CEST 2025Press Release

Steyr goes electric: BMW Group launches series production of electric engines for Neue Klasse

Wed Jul 23 16:45:00 CEST 2025Press Release

BMW i Ventures Co-Leads Investment in Estes Energy to Advance State-of-the-Art Battery Technology.

Tue Jul 22 19:01:00 CEST 2025Press Release

ChargeScape and PSEG Long Island Partner to Enroll BMW and Ford Electric Vehicles in First-Ever Grid Reliability Program Participation.

All articles for Technology

Corporate

Chapter 40.The Ultimate Driving Museum:The BMW CCA Foundation Brings History to Life in South Carolina

Tue Oct 07 19:15:00 CEST 2025Press Release

From the outside, the building that houses the BMW Car Club of America Foundation is fairly undistinguished, as one would expect of a former pharmaceutical warehouse in Spartanburg, South Carolina. Inside, however, it’s a treasure trove of BMW ephemera, and the only museum outside Munich devoted exclusively to BMW. Dubbed “The Ultimate Driving Museum,” this humble space has been hosting truly spectacular exhibits since 2017, when guests were invited to ...

 
Corporate
·
Corporate Events

Wed Oct 01 00:00:00 CEST 2025Press Release

BMW of North America Reports Q3 2025 U.S. Sales Results.

Mon Sep 29 18:15:00 CEST 2025Press Release

BMW NA 50th Anniversary | 50 Stories for 50 Years Chapter 39: “From Sponsor to Partner: BMW of North America Lends Technology Expertise to the US Olympic Team”

Mon Sep 22 19:40:00 CEST 2025Press Release

BMW NA 50th Anniversary | 50 Stories for 50 Years Chapter 38: “Black Gold: BMW Bets Big on Carbon Fiber”

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Latest Photos Sets

 
 
 
 
BMW Motorrad presents The Tracker accessories package for the BMW R 12 nineT.  
 
 
 
 
BMW NA 50th Anniversary | 50 Stories for 50 Years Chapter 37 “Project i: Urban Mobility of the Future”. 
 
 
 
 
A BMW R 18 Transcontinental for Pope Leo XIV. 
 
 
 
 
BMW NA 50th Anniversary | 50 Stories for 50 Years Chapter 36: “Terrorism hits close to home: BMW of North America responds to 9/11” 
 
 
 
 
BMW of North America Returns for the 2025 Rebelle Rally in the BMW X5. 
 
 
 
 
Chapter 40.The Ultimate Driving Museum:The BMW CCA Foundation Brings History to Life in South Carolina 
 
 
 
 
BMW NA 50th Anniversary | 50 Stories for 50 Years Chapter 39: “From Sponsor to Partner: BMW of North America Lends Technology Expertise to the US Olympic Team” 
 
 
 
 
BMW Drives Excellence as Worldwide Partner of the 2025 Ryder Cup at Bethpage Black.  
 
 
 
 
All-New BMW iX3 to Make North American Debut in New York City on September 21, Signaling the Future of “The Ultimate Driving Machine.” 
 
 
 
 
BMW NA 50th Anniversary | 50 Stories for 50 Years Chapter 38: “Black Gold: BMW Bets Big on Carbon Fiber” 
 
 
 
 
IMSA Indianapolis: Impressive fightback of the BMW M Hybrid V8 goes unrewarded. 
 
 
 
 
From pilot fleet to series production: the new BMW iX5 Hydrogen. 
 
 
 
 
BMW Motorrad presents The Tracker accessories package for the BMW R 12 nineT.  
 
 
 
 
BMW NA 50th Anniversary | 50 Stories for 50 Years Chapter 37 “Project i: Urban Mobility of the Future”. 
 
 
 
 
A BMW R 18 Transcontinental for Pope Leo XIV. 
 
 
 
 
BMW NA 50th Anniversary | 50 Stories for 50 Years Chapter 36: “Terrorism hits close to home: BMW of North America responds to 9/11” 
 
 
 
 
BMW of North America Returns for the 2025 Rebelle Rally in the BMW X5. 
 
 
 
 
Chapter 40.The Ultimate Driving Museum:The BMW CCA Foundation Brings History to Life in South Carolina 
 
 
 
 
BMW NA 50th Anniversary | 50 Stories for 50 Years Chapter 39: “From Sponsor to Partner: BMW of North America Lends Technology Expertise to the US Olympic Team” 
 
 
 
 
BMW Drives Excellence as Worldwide Partner of the 2025 Ryder Cup at Bethpage Black.  
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BMW i

All-New BMW iX3 to Make North American Debut in New York City on September 21, Signaling the Future of “The Ultimate Driving Machine.”

Mon Sep 22 22:25:00 CEST 2025Press Release

Woodcliff Lake, NJ – September 18, 2025… Following its World Premiere at IAA Mobility 2025 in Munich earlier this month, the all-new BMW iX3—the first of BMW’s Neue Klasse, or “New Class” of vehicles—will make its North American Premiere at a special event at Bathhouse Studios in New York City on Sunday, September 21, 2025. Presented by BMW Group Member of the Board of Management, Development, Dr. Joachim Post, the BMW iX3 Sports Utility Vehicle is not ...

 
NA5
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BMW i
·
iX3

Tue Sep 02 15:00:00 CEST 2025Press Release

BMW i Ventures Invests in Rive to Transform How User Interfaces Are Built.

Mon Jun 23 16:26:00 CEST 2025Press Release

BMW i Ventures Leads $10 Million Series A Round in Qualytics to Meet Surging Demand for Automated Data Quality.

Tue May 20 16:31:00 CEST 2025Press Release

BMW Group and Solid Power are testing all-solid-state battery cells in a BMW i7.

All articles for BMW i

BMW

The 2026 BMW M850i Edition M Heritage.

Fri Aug 15 04:15:00 CEST 2025Press Release

Pebble Beach, CA/Woodcliff Lake, NJ – August 14,2025…Since its North American debut on the misty coast of Monterey, CA, in 2018, the BMW 8 Series Gran Coupe has been acclaimed for its graceful styling, strong performance, and advanced technology. Today, BMW returns to Pebble Beach to unveil a very special limited-edition 8 Series: the 2026 M850i Edition M Heritage. The M850i Edition M Heritage evokes the original 8 Series from the 1990s through five ...

 
BMW
·
BMW M

Tue Aug 12 19:21:00 CEST 2025Press Release

CHAPTER THIRTY-TWO | “Upper Echelon: BMW Group revives Rolls-Royce Motor Cars for the modern era”.

Wed Jun 11 19:14:00 CEST 2025Press Release

Consumer Survey Commissioned by BMW Group in the U.S. Reveals Growing Consumer Optimism and Expectations Around Electric Vehicles

Wed Jun 11 19:12:00 CEST 2025Press Release

Consumer Survey Commissioned by BMW Group in the U.S. Reveals Growing Consumer Optimism and Expectations Around Electric Vehicles

All articles for BMW

MINI

MINI LAUNCHES CHARGEFORWARD PROGRAM, BUILDING ON BMW GROUP’S ELECTRIFICATION SUCCESS

Tue Sep 30 19:30:00 CEST 2025Press Release

Woodcliff Lake, NJ – September 30, 2025 – MINI USA announces the official launch of the MINI ChargeForward program, a smart charging initiative designed to help customers earn financial incentives and reduce carbon emission with the optimizing of charging times. This launch follows the successful implementation of the ChargeForward program for BMW USA, which has now reached a milestone of more than 10,000 enrollments nationwide.

 
Technology
·
MINI
·
Electrification

Fri Sep 26 15:00:00 CEST 2025Press Release

MINI PARTNERS WITH SMORGASBURG FOR IMMERSIVE FALL EVENT SERIES

Tue Aug 26 13:35:00 CEST 2025Press Release

Happy birthday, MINI! 66 years of driving pleasure, style and individuality.

Tue Aug 19 12:25:00 CEST 2025Press Release

MINI at the IAA Mobility 2025: World premiere of two showcars and spectacular Open Space in Munich.

All articles for MINI

BMW Motorrad

BMW Motorrad presents The Tracker accessories package for the BMW R 12 nineT.

Tue Sep 16 19:03:00 CEST 2025Press Release

Customizing Kit in the Style of a Flat Track Racer.

 
R nineT series
·
R nineT
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MINI Optional Extras, Accessories
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BMW Motorrad

Tue Sep 09 19:00:00 CEST 2025Press Release

A BMW R 18 Transcontinental for Pope Leo XIV.

Sat Aug 16 18:55:00 CEST 2025Press Release

BMW Motorrad presents The Tracker accessories package for the BMW R 12 nineT.

Mon Jul 07 18:30:00 CEST 2025Press Release

BMW Motorrad USA 2026 Model Year Update.

All articles for BMW Motorrad

M Cars

The BMW M2 CS sets a new record of 7:25.5 on the Nürburgring-Nordschleife.

Thu Jul 03 18:00:00 CEST 2025Press Release

Woodcliff Lake, NJ – July 3, 2025…The new BMW M2 CS sets a new benchmark on the legendary Nordschleife racetrack of the Nürburgring on 11 April 2025. Driven by BMW M development engineer Jörg Weidinger, it completed the 12.9-mile Nürburgring-Nordschleife circuit in 7:25.5, beating the previous best time for compact cars by eight seconds. This record-setting BMW M2 CS not only raises the bar in the compact car class, but also further solidifies BMW M's ...

 
G87 CS
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M Cars
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M2

Thu Jun 12 14:43:00 CEST 2025Press Release

The 2026 BMW XM Label.

Wed May 28 00:01:00 CEST 2025Press Release

The new 2026 BMW M2 CS.

Tue Feb 25 00:01:00 CET 2025Press Release

The 2025 BMW M4 CS Edition VR46.

All articles for M Cars

Cultural Engagement

Julie Mehretu’s BMW Art Car Celebrates its World Premiere at the Centre Pompidou in Paris.

Tue May 21 20:00:00 CEST 2024Press Release

Paris – May 21, 2024… The 20th BMW Art Car is being presented to the public for the first time today at the Centre Pompidou in Paris. Designed by renowned New York-based contemporary artist Julie Mehretu, the project transforms the BMW M Hybrid V8 racecar into a performative work of art, continuing a longstanding tradition of BMW Art Cars and competitive racing. Just a few weeks after its World Premiere in the French capital, the newest edition in the ...

 
Corporate
·
Cultural Engagement
·
Art Car

Thu Feb 29 19:00:00 CET 2024Press Release

Art Meets Innovation: The BMW i5 Flow NOSTOKANA.

Mon Feb 05 17:23:00 CET 2024Press Release

First Design Studies for Julie Mehretu's BMW Art Car Revealed.

Thu Nov 17 18:06:00 CET 2022Press Release

BMW is official partner of Art Basel in Miami Beach 2022. On the occasion Superblue and BMW i will present Rafael Lozano-Hemmer: “Pulse Topology”.

All articles for Cultural Engagement
 
 
Media Set  
   Attachments(1x, 324.94 KB)   Photos(5x, 17.76 MB)

BMW NA 50th Anniversary | 50 Stories for 50 Years Chapter 39: “From Sponsor to Partner: BMW of North America Lends Technology Expertise to the US Olympic Team”

Mon Sep 29 18:15:00 CEST 2025Press Release

With its corporate headquarters located directly across the street from the site of Munich’s Olympiapark, BMW is a natural partner for the Olympic movement. When the Games were held in Munich in 1972, BMW’s battery-powered Elektro-Auto 1600 paced the marathon and speed-walking events.

Corporate
·
Corporate Events
 
 
Media Set  
   Attachments(1x, 65.03 KB)   Photos(10x, 35.96 MB)

BMW Drives Excellence as Worldwide Partner of the 2025 Ryder Cup at Bethpage Black.

Fri Sep 26 20:49:00 CEST 2025Press Release

Woodcliff Lake, NJ – September 26, 2025… BMW returns as Worldwide Partner for the ultimate faceoff in golf this week during the 45th Ryder Cup at the Black Course of Bethpage State Park in Farmingdale, NY. Contested September 26-28, the legendary biennial team competition pits twelve of America's top players against twelve of the best pros from Europe in a high stakes match play battle. Revered for its display of drama, camaraderie, and sportsmanship, the ...

Golf
·
Ryder Cup
 
 
Media Set  
   Attachments(1x, 112.59 KB)   Photos(1x, 2.61 MB)

MINI PARTNERS WITH SMORGASBURG FOR IMMERSIVE FALL EVENT SERIES

Fri Sep 26 15:00:00 CEST 2025Press Release

Woodcliff Lake, NJ – September 26, 2025 – MINI USA is excited to announce a dynamic new partnership with Smorgasburg, the largest weekly open-air food festival in the United States, for a series of immersive, one-day events this fall. “MINI at Smorgasburg” will bring the MINI brand’s fun and expressive spirit to Smorgasburg’s tasty events in three cities: Los Angeles, Atlanta, and Miami.

MINI
·
Lifestyle
 
 

All-New BMW iX3 to Make North American Debut in New York City on September 21, Signaling the Future of “The Ultimate Driving Machine.”

Mon Sep 22 22:25:00 CEST 2025Press Release

Woodcliff Lake, NJ – September 18, 2025… Following its World Premiere at IAA Mobility 2025 in Munich earlier this month, the all-new BMW iX3—the first of BMW’s Neue Klasse, or “New Class” of vehicles—will make its North American Premiere at a special event at Bathhouse Studios in New York City on Sunday, September 21, 2025. Presented by BMW Group Member of the Board of Management, Development, Dr. Joachim Post, the BMW iX3 Sports Utility Vehicle is not ...

NA5
·
BMW i
·
iX3
 
 
Media Set  
   Attachments(1x, 449.09 KB)   Photos(4x, 9.31 MB)

BMW NA 50th Anniversary | 50 Stories for 50 Years Chapter 38: “Black Gold: BMW Bets Big on Carbon Fiber”

Mon Sep 22 19:40:00 CEST 2025Press Release

If you were following the business news on March 16, 2009, you might have noticed an interesting transaction involving SGL Carbon, the world’s largest supplier of carbon fiber and carbon fiber products, including automotive brakes. On that date, the SKion investment firm spent approximately €140 million to acquire more than 5 million shares in SGL, or 7.92 percent of the company. With it came a seat on the SGL board for SKion principal Susanne Klatten, a ...

Corporate
·
Corporate Events
 
 
Media Set  
   Attachments(1x, 433.21 KB)   Photos(18x, 96.61 MB)

IMSA Indianapolis: Impressive fightback of the BMW M Hybrid V8 goes unrewarded.

Mon Sep 22 16:00:00 CEST 2025Press Release

+++ BMW M Team RLL finishes fourth and sixth with the BMW M Hybrid V8 after a turbulent race +++ Paul Miller Racing celebrates another podium in the GTD-PRO class +++ Dan Harper secures pole position for the #48 BMW M4 GT3 EVO for the first time +++

BMW M Motorsport
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LMDh
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IMSA Series
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GT Racing
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Customer Racing
 
 
Media Set  
   Attachments(1x, 124.39 KB)   Photos(21x, 150.46 MB)

From pilot fleet to series production: the new BMW iX5 Hydrogen.

Mon Sep 22 00:55:00 CEST 2025Press Release

New York, NY/Woodcliff Lake, NJ – September 21, 2025… Today, BMW announced it will produce a new vehicle with five different drivetrain technologies. The new BMW X5 will be the first model to offer customers a choice of battery electric, plug-in hybrid, gasoline, diesel (in markets outside the US), and hydrogen fuel cell technology. In addition, the HyMoS (Hydrogen Mobility at Scale) initiative is designed to promote the development of hydrogen ecosystems ...

Hydrogen
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Electrification
 
 

BMW NA 50th Anniversary | 50 Stories for 50 Years Chapter 37 “Project i: Urban Mobility of the Future”.

Mon Sep 15 20:20:00 CEST 2025Press Release

Aged

What does “the future” look like? How will we live, and what will we drive? For automakers, these questions are existential, and most expend considerable resources trying to answer them. That was relatively easy throughout most of the 20th century, but it became more difficult in the 21st, as the pace of change increased exponentially—not only with respect to technology, but also where demographics are concerned.

Corporate
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Corporate Events
 
 
Media Set  
   Attachments(1x, 685.93 KB)   Photos(9x, 10.42 MB)

BMW NA 50th Anniversary | 50 Stories for 50 Years Chapter 36: “Terrorism hits close to home: BMW of North America responds to 9/11”

Mon Sep 08 20:00:00 CEST 2025Press Release

If you were alive on September 11, 2001, you undoubtedly remember a fall day that dawned crystal-clear in the New York metropolitan area. You undoubtedly remember, as well, the exact moment you learned that a pair of passenger jets had been flown into the twin towers of the World Trade Center in New York City, followed by a third into the Pentagon and a fourth into a Pennsylvania field.

Corporate
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Corporate Events
 
 
Media Set  
   Attachments(1x, 306.08 KB)   Photos(38x, 299.41 MB)

FIA WEC: Podium for the BMW M4 GT3 EVO in Austin – Frustrating race for the BMW M Hybrid V8.

Mon Sep 08 16:01:00 CEST 2025Press Release

+++ Spectacular final sprint secures second place for the #46 BMW M4 GT3 EVO +++ In the Texas rain the BMW M Hybrid V8 fails to meet expectations +++ Technical issues force the #20 Shell BMW M Hybrid V8 to retire early – #15 sister car finishes in twelfth place +++

FIA WEC
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BMW M Motorsport
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LMDh
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GT Racing
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Customer Racing
 
 
Media Set  
   Attachments(1x, 366.61 KB)   Photos(11x, 52.58 MB)

BMW NA 50th Anniversary | 50 Stories for 50 Years Chapter 35: “BMW goes electric: From the 1602 to the ActiveE”.

Tue Sep 02 18:40:00 CEST 2025Press Release

No industry wants to be regulated, and it goes without saying that automakers dislike regulation. Yet even those automakers most opposed to regulation have to admit that it can prod them into making safer and more efficient cars, or even to develop entirely new product lines.

Corporate
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Corporate Events
 
 
Media Set  
   Attachments(1x, 47.98 KB)   Photos(1x, 138.16 KB)

BMW i Ventures Invests in Rive to Transform How User Interfaces Are Built.

Tue Sep 02 15:00:00 CEST 2025Press Release

Mountain View, CA – September 2, 2025… BMW i Ventures announced today an investment in Rive, the company redefining how teams design and ship user interfaces (UI). This investment underscores Rive’s growing role in how modern user interfaces are built. Teams are shifting away from static mockups and work-intensive reconstruction in code, toward unified workflows that allow them to design and ship fully interactive content across platforms.

BMW i
 
 
Media Set  
   Attachments(2x, 206.14 KB)   Photos(5x, 12.16 MB)

BMW NA 50th Anniversary | 50 Stories for 50 Years Chapter 34: “Joy is BMW: BMW Brand Advertising Goes Global”

Tue Aug 26 18:15:00 CEST 2025Press Release

How do you define the essence of BMW? Is it what the car is, or what the car makes you feel? That question is at the heart of a controversy surrounding a 2010 BMW ad campaign that seemed to abandon BMW of North America’s longstanding The Ultimate Driving Machine tagline for the more nebulous “Joy is BMW.” The move outraged brand loyalists, not least because the campaign coincided with the introduction of cars like the 5 Series GT, aimed not at enthusiasts ...

Corporate
·
Corporate Events




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PressClub Information

IAA SUMMIT 2025.

Click here

Here you can watch the on demand stream of the BMW Group Keynote with the World Premiere of the new BMW iX3 and the BMW Group Press Conference at the IAA Summit 2025.

PressClub Information

E-MAIL SERVICE.

Edit your settings

Please log in to update your email newsletter settings. Receive personalized notifications for new articles and video material either immediately or as a daily summary.

Latest Press Kits.

The new BMW R 1300 R. (04/2025)
BMW Motorrad presents the new BMW R 1300 R.
The new BMW M 1000 XR. (10/2023)
The new 2024 BMW M 1000 XR.
The new BMW R 1300 GS. (09/2023)
The new 2024 BMW R 1300 GS.
BMW Vision Neue Klasse - Inform (09/23)
BMW reinvents itself: The BMW Vision Neue Klasse.
BMW 7 Series navigation map for the BMW Highway Assistant using HERE HD Live Map (11/2022)
HERE HD Live Map Powers hands-free driving and routing functionalities in the new BMW 7 Series.
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